How To Create Your Ultimate Timesaving Tool: A Social Media Schedule

How To Create Your Ultimate Timesaving Tool: A Social Media Schedule

Tell me, does this sound familiar? 

I just don't have time for social media!

I can't think of anything to post!

I have a book to finish! I don't have time for this!

I know those thoughts have crossed your mind at one point or another :) And you're not alone - there seems to be a universal thought that social media is a huge time sucking blob that will take you away from your true love - writing!

One of the great joys of my job is hearing and sensing a huge sigh of relief from authors when I tell them this: Social media should only take you about 5 - 10 minutes a day. Tops. Absolutely no more than that.

With a little planning, some thinking ahead, and a dash of help from Mixtus Media, you will be well on your way to mastering social media in just a few minutes a day.  

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A Quick And Easy Way to Increase Your Social Media Reach

A Quick And Easy Way to Increase Your Social Media Reach

If you're in the market for a two-minute way to improve your reach on social media, I have the answer for you...

...and it's found in trends. When you follow what is "trending" on Facebook and Twitter, you know it's a hot topic and something that you can take part in. Simply hashtag and incorporate key words into post and it will be seen by more people. Will everything that is trending speak directly to your audience? Not all the time, but you never know when something interesting or relevant will pop up. 

So where do you find out what is trending?

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6 reasons why we register domains with Hover instead of GoDaddy

6 reasons why we register domains with Hover instead of GoDaddy

A personal domain is the first thing you need for your website. It is literally your address online and is an important part of your branding. While many services (including Squarespace) will throw in a free domain with their hosting service, more often than not it's better to register your domain with a dedicated service. Over the years of managing clients' and friends' websites, I've dealt with all of the big domain registration and hosting services - and even a few obscure ones. GoDaddy has become the "default" domain registration service, but we stay away from them and use a wonderful service called Hover. Here are the 6 biggest reasons why:

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How To Change Your Twitter Handle & Facebook Page Name

How To Change Your Twitter Handle & Facebook Page Name

Several months ago I consulted an author who had a problem I see many authors face. For one reason or another, this author was advised when promoting her first book to name her Facebook Page after the book title. The life of your Facebook Page is much longer than the project at hand - it's for your career, not just your book. 

So the question is: can you change your Facebook Page and Twitter handles without losing your audience? The answer is yes, but not without some limitations. 

The focus needs to be on keeping your brand consistent across all of your online assets. For example, our Facebook URL is facebook.com/mixtusmedia and our Twitter handle is @mixtusmedia, Instagram is @mixtusmedia, and so on. The goal is to keep everything as consistent as possible. 

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